Google just dropped a snarky one-minute video mocking Apple’s habit of “borrowing” Pixel features. The timing? Perfect – right as iPhone 17 rumors suggest a horizontal camera bar design suspiciously similar to Pixel’s signature look. The video features phones bantering about Apple’s delayed adoption of features like Night Mode and Clean Up, which arrived years after Pixel’s versions. There’s clearly more to this tech rivalry than meets the eye.

Google is throwing some serious shade at Apple with a cheeky new video that pokes fun at the iPhone maker’s tendency to “borrow” Pixel features.
The video, which responds to rumors about the iPhone 17‘s design, shows talking phones discussing how Apple seems to be taking a page from Google‘s playbook – especially when it comes to the horizontal camera bar that’s become a Pixel signature.
Google’s cheeky video features phones bantering about Apple’s apparent inspiration from the Pixel’s distinctive horizontal camera bar design.
The timing couldn’t be more perfect, with leaks suggesting the iPhone 17 will sport a suspiciously Pixel-like camera setup.
Both companies have benefited from mutual idea borrowing over the years.
But Google isn’t just calling out design similarities.
They’re going for the jugular, pointing out how Apple regularly adopts features years after Pixel introduces them.
Night Mode? Yeah, iPhone got that a full year after Pixel’s Night Sight.
Clean Up feature? Three years behind Pixel’s Magic Eraser.
Even those fancy widgets iPhone users love so much? Android had them first.
Google’s marketing team clearly had a field day with this one.
The video features Pixel and iPhone devices engaged in a passive-aggressive chat about their “similarities.”
It’s like watching two frenemies at a coffee shop, except they’re smartphones throwing shade at each other.
The one minute advertisement wastes no time delivering its message.
Through humor and satire, Google’s message is crystal clear: they’re the real innovators here.
The campaign is more than just playful banter – it’s a calculated move to position Pixel as the true pioneer in smartphone innovation.
By highlighting how Apple follows their lead, Google is challenging the iPhone’s reputation for originality.
The timing of this mockery, just as rumors swirl about iPhone 17’s redesign, is no coincidence.
It’s a bold strategy that could influence how consumers view both brands.
While Apple has long been seen as the trendsetter in mobile technology, Google’s video suggests otherwise.
The message? Maybe it’s time iPhone users stopped waiting for Apple to catch up and switched to the phone that’s actually leading the way in innovation.